As seen on THE HUFFINGTON POST A conversation with Shannon Wilkinson, founder of Reputation Communications, about managing your personal brand on the Internet Personal brands are complex, shaped by our skills, our interests and the content we create, from our tweets to our blog posts. But at the foundation of any personal brand is aRead more
As seen on THE HUFFINGTON POST Media is becoming more complex and nuanced by the moment. For every point of view, there’s a news and commentary website. There’s a whole swath of organizations ready to satiate every artistic appetite. As of last year, the top 1,000 digital properties had an average of 16.8 million visitorsRead more
As seen on THE HUFFINGTON POST Individuals and businesses are racing to build audiences to establish legitimacy and develop and secure an online brand. But too often, they are trapped in the cycle of growing their audiences and forget that the nature of social media is social. That is, authenticity and engagement are key. AccordingRead more
As seen on THE HUFFINGTON POST Whether you’re CEO of a mega-brand or owner of a doggy daycare start-up, investing in your personal brand is always a sound investment in your company. When the individual at the helm has the right image and reputation, they impact everything from boosting the company brand to forging emotional connectionsRead more
As seen on THE HUFFINGTON POST The Forbes Under 30 Summit recently brought an all-star lineup to Boston, from entrepreneurs and business icons to celebrities and musicians. Among those impressive voices was Tyler Haney, founder and CEO of Outdoor Voices, a brand that is redefining recreation and fitness. Prior to sitting down with Haney, IRead more
